deli.wear - installation & tasting of edible 'fashion fabrics' made from vegetables, fruits and herbs

deli.wear:

a conceptual installation + tasting of edible ‘fashion fabrics’ made from vegetables, fruits, and herbs

by de culinaire werkplaats, exhibited at the dutch design week 2010.

 

de culinaire werkplaats is a design studio and restaurant for contemporary and sustainable food & eating design at the intersection of eating & art, and based in amsterdam.

 

deli.wear is a conceptual exploration, which addresses

. our daily food and fashion habits;

. the plate of + for the future and

. the materials used in fashion.

 

the designer's couple Marjolein Wintjes and Eric Meursing of de culinaire werkplaats are specialized in the plate of the future, on which the meat and fish component will experience a less prominent position.

 

with their conceptual and applied food + eating designs this couple wants to inspire people to shake up their culinary lifestyle.

 

deli.wear, where food, fashion and sustainability meet at various levels:

 

•illustrates one of the designer couple’s claims:

food equals fashion, what you eat and what you wear reveals

who you are or want to be;

 

•is a call for more vegetables, and fruits on your daily plate;

 

•showcases the foodtrend of this very moment: think global, eat local;

 

•alludes the vulnerability of the ecosystem. every meal consists of choices which affect people, animals and environment, this can also be said about fashion;

 

•based on the cradle-to-cradle principle: the installation is edible; it is both food for thought and food for your body;

 

•refers indirectly to the aspect of temporality of design & fashion.

 

 

Done