Try it next time : passenger information leaflet : London Transport : 1938 : Safety First
Following the formation of London Transport - the London Passenger Transport Board - in 1933, the undertaking set about a massive programme of investment, modernisation and expansion. One often over-looked change that was instituted was the widespread adoption of fixed bus stops across the Board's massive operating territories that covered red Central area and green Country area buses as well as Green line coaches.
Whereas trams, and their replacements the trolleybuses, had a stronger heritage of fixed stops the 'bus had traditionally been more 'flexible' in terms of where it could be hailed to board and alight. The centre of London had first seen serious experimentation with 'fixed' stops, and the design of the post and flag, in the early 1920s and by the late 1930s this programme was being rolled out across the rest of the city and out into the suburbs. This saw a change in the design of both post and flag with the concrete post, manufactured by LT at the Parsons Green workshops, and the flags themselves being re-designed by Hans Schleger in c.1935 to simplify them and that led to the later 'self-washing' "boat" design.
I have seen the publicity leaflets for the introduction of fixed stops along certain corridors and this leaflet is part of such a campaign. It offers a "set of hints for passengers" advising to signal the driver to show you wish to board the vehicle, the types of stops (request and compulsory) as well as hints on "Safety First".
The leaflet, from July 1938, is printed by the Shenval Press who would develop a reputation for fine work, and ends with the slogan "London Transport wants to serve". Sadly no designer is shown.
Try it next time : passenger information leaflet : London Transport : 1938 : Safety First
Following the formation of London Transport - the London Passenger Transport Board - in 1933, the undertaking set about a massive programme of investment, modernisation and expansion. One often over-looked change that was instituted was the widespread adoption of fixed bus stops across the Board's massive operating territories that covered red Central area and green Country area buses as well as Green line coaches.
Whereas trams, and their replacements the trolleybuses, had a stronger heritage of fixed stops the 'bus had traditionally been more 'flexible' in terms of where it could be hailed to board and alight. The centre of London had first seen serious experimentation with 'fixed' stops, and the design of the post and flag, in the early 1920s and by the late 1930s this programme was being rolled out across the rest of the city and out into the suburbs. This saw a change in the design of both post and flag with the concrete post, manufactured by LT at the Parsons Green workshops, and the flags themselves being re-designed by Hans Schleger in c.1935 to simplify them and that led to the later 'self-washing' "boat" design.
I have seen the publicity leaflets for the introduction of fixed stops along certain corridors and this leaflet is part of such a campaign. It offers a "set of hints for passengers" advising to signal the driver to show you wish to board the vehicle, the types of stops (request and compulsory) as well as hints on "Safety First".
The leaflet, from July 1938, is printed by the Shenval Press who would develop a reputation for fine work, and ends with the slogan "London Transport wants to serve". Sadly no designer is shown.