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Subscription brochure issued by "The Spectator", September 1922 : in "The Fleuron" , No. 2 : London : 1924 : cover by Clough Williams Ellis

Tipped in to the back of the second issue of "The Fleuron" are a number of "Examples of contemporary commercial work" and this includes this publicity brochure for "The Spectator" printed by W. H. Smith & Son Ltd. who are better recalled as the High Street newsagents and booksellers but who, for many years, also maintained their own printing works.

 

The cover artwork is by Clough Williams Ellis (1883 - 1978), the Weslh architect and designer. At the time of printing, 1922, his father in law was John St Loe Strachey, the editor of The Spectator through marriage to his daughter Amabel. The magazine's address is given as 13 York Street, Covent Garden, London - an address you would look for in vain now. York Street became the eastern extension of Tavistock Street in 1937 and the building still stands, now part of a restaurant.

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Uploaded on April 27, 2024