Shell Lubricating Oil for Modern Motors : lorry bill or poster by Tom Purvis : issued by Shell-Mex Ltd., London : 1928
One of the large range of advertising 'lorry bills' that were affixed to Shell-Mex delivery vehicles and issued by the company during the 1920s and 1930s. This, emphasising the modernity of the modern bather, is by using "modern days, modern ways" telling of Shell's advanced lubricating oil.
It is by Tom Purvis (1888 - 1959), one of the UK's then best known poster artists, who was commissioned not just by Shell but a wide range of clients including Austin Reed and the London & North Eastern Railway. This is typical of his style; bold colours and a simplicity of image.
Shell Lubricating Oil for Modern Motors : lorry bill or poster by Tom Purvis : issued by Shell-Mex Ltd., London : 1928
One of the large range of advertising 'lorry bills' that were affixed to Shell-Mex delivery vehicles and issued by the company during the 1920s and 1930s. This, emphasising the modernity of the modern bather, is by using "modern days, modern ways" telling of Shell's advanced lubricating oil.
It is by Tom Purvis (1888 - 1959), one of the UK's then best known poster artists, who was commissioned not just by Shell but a wide range of clients including Austin Reed and the London & North Eastern Railway. This is typical of his style; bold colours and a simplicity of image.