British Railways ; North Eastern Region : Day-Line diesel tickets leaflet ; Northern Region : 23 March 1959
The onward march of the first generation of Diesel Multiple Units seen here starting to replace steam operated services in the North East of England as part of British Railway's rather ill-fated 'Modernisation' programme. Although the programme itself was flawed and many of the lines shown here would not survive the later closures programmes despite the introduction of modern DMUs the trains themselves often gace many years of sterling service.
The North Eastern Region in a determined marketing push introduced two area based 'Day-Line' rover tickets and this leaflet is for the northern area. A separate day ticket covering most lines in Yorkshire was also issued. The map - poorly registered at printing! - shows the lines covered and gives details of the journeys and destinations possible by the new trains.The leaflet also mentiones the 'souvenir medallion' free with each ticket and, in this case, the medallion survives. It's a pin badge showing a DMU in a garter border in the correct regional colour of tangerine - the badge being manufactured by Fattorini of Birmingham.
The leaflet, printed by "C.P.", most likely Chorley & Pickersgill of Leeds, has artwork showing the verdant countryside approached from various dark satanic mills and is by F. Armstrong.
British Railways ; North Eastern Region : Day-Line diesel tickets leaflet ; Northern Region : 23 March 1959
The onward march of the first generation of Diesel Multiple Units seen here starting to replace steam operated services in the North East of England as part of British Railway's rather ill-fated 'Modernisation' programme. Although the programme itself was flawed and many of the lines shown here would not survive the later closures programmes despite the introduction of modern DMUs the trains themselves often gace many years of sterling service.
The North Eastern Region in a determined marketing push introduced two area based 'Day-Line' rover tickets and this leaflet is for the northern area. A separate day ticket covering most lines in Yorkshire was also issued. The map - poorly registered at printing! - shows the lines covered and gives details of the journeys and destinations possible by the new trains.The leaflet also mentiones the 'souvenir medallion' free with each ticket and, in this case, the medallion survives. It's a pin badge showing a DMU in a garter border in the correct regional colour of tangerine - the badge being manufactured by Fattorini of Birmingham.
The leaflet, printed by "C.P.", most likely Chorley & Pickersgill of Leeds, has artwork showing the verdant countryside approached from various dark satanic mills and is by F. Armstrong.