He-O-Lin Paints by Hadfields (Merton) Ltd : inset in The British Printer by Paramat Ltd, London, 1934
To show off the technical and price advantages of using Paramat's 'Paracut' rubber printing mats for lithographic printing the company reproduced this colourful poster for Hadfield's "He-O-Lin" paints in The British Printer, May 1934. It is a reproduction of an "actual job" and used standard inks manufactured, in this case, by A B Fleming & Co Ltd of Caroline Park, Edinburgh.
Hadfield's were based in Merton, south London, and although in existance as a varnish manufacturer from possibly as early as 1840, in 1917 they purchased from the Government the works of Charles Blume's that was wound up under the Trading with the Enemy Act. They merged in 1969 they merged with Bestobell and subsequently the works were closed.
He-O-Lin Paints by Hadfields (Merton) Ltd : inset in The British Printer by Paramat Ltd, London, 1934
To show off the technical and price advantages of using Paramat's 'Paracut' rubber printing mats for lithographic printing the company reproduced this colourful poster for Hadfield's "He-O-Lin" paints in The British Printer, May 1934. It is a reproduction of an "actual job" and used standard inks manufactured, in this case, by A B Fleming & Co Ltd of Caroline Park, Edinburgh.
Hadfield's were based in Merton, south London, and although in existance as a varnish manufacturer from possibly as early as 1840, in 1917 they purchased from the Government the works of Charles Blume's that was wound up under the Trading with the Enemy Act. They merged in 1969 they merged with Bestobell and subsequently the works were closed.