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A Champion Paper from the Champion County : advertising folder issued by Star Paper Mills Ltd (Yorkshire Paper Mills), Barnsley, Yorkshire : in Printing Review, Autumn 1933

The quarterly Printing Review, described as the magazine of the British Printing Industry, for Autumn 1933 and that contains a number of bound or tipped in advertising supplements for companies such as this. Advertising their Yorksmill M.G. White Litho paper, the Star Paper Mills Ltd of Barnsley produced a four page folding supplement that as well as having a striking cover, alluding to the County's cricketing prowess, includes a double spread containing a section of a 1932 Southern Railway poster, "Old World Towns", by Leslie Carr.

 

The advert notes the technical and physical characteristics of the paper for lithographic printing - the process that many such posters were produced by. The Star Paper Mills Ltd may well have put "Yorkshire Paper Mills" of Barnsley in the advert as Star's origins were in the neighbouring county of Lancashire where, in 1875, the Star Mill was founded in the Roddlesworth Valley at Feniscowles. The company, largely in the hands of the founding families, carried on in business and, at one point, possessed the widest paper making machine in the world. By the late 1920s they were in financial difficulties and the Midland Bank effectively foreclosed the business.

 

At the time the Finnish company, Kymmene, which was the largest producer of paper in the Nordic countries, decided to obtain a manufacturing foothold in the UK to avert possible tariff issues and 1930 they surprisingly bought Star. This was, apparently, the first purchase of an overseas company by a Finnish concern. In 1932 the now Finnish backed Star Paper Mills Ltd made another acquisition when they bought the Barnsley based Yorkshire Paper Mills that was, again, in financial difficulties. The Yorkshire concern had been restructed in 1925, to little avail, and had its origins in the 1860s and the formation of the Valley Paper Mills by the Sheffield company of Marsden's. For many years it traded as the Dearne Paper Mill.

 

So this very Yorkshire advert has not only links to Barnsley were the paper was produced but also Lancashire and Finland. Despite many vissectitudes during the 1930s both mills survived and in post-war years were important producers of newsprint at Feniscowles and note and printing papers at Barnsley. Kymmene also invested in new US technologies for the company. In 1990 Star was acquired by the South African concern of Sappi and both mills were subsequently closed.

 

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Uploaded on October 30, 2022