The Royal Jubilee 1935 - "Thrice Welcome" : booklet published by the Southern Railway, 1935 : The Beauty of Southern England by S P Mais
Along with the Bawden "East Coasting" booklet, by fellow British railway company the LNER, this has to be one of my favourite items of railway publicity married to graphic design and typography. A small card cover booklet with three 'stories' and three illustrations by Eric Ravilious no less, the booklet was issued by the Southern Railway to celebrate the 1935 Silver Jubilee of King George V and Queen Mary. It seems to have been aimed, mostly, at the North American market to drum up tourist trade that year as part of the widespread national celebrations.
It was printed by the exemplary Curwen Press and uses this delighful version of a pattern paper on covers. Mais was one of the best known travel writers of his time and this chapter describes the many beauty spots served by the Southern's network across the South Coast of England. The page is headed by another of Ravilious's charming engravings - of a country house amidst landscape.
The Royal Jubilee 1935 - "Thrice Welcome" : booklet published by the Southern Railway, 1935 : The Beauty of Southern England by S P Mais
Along with the Bawden "East Coasting" booklet, by fellow British railway company the LNER, this has to be one of my favourite items of railway publicity married to graphic design and typography. A small card cover booklet with three 'stories' and three illustrations by Eric Ravilious no less, the booklet was issued by the Southern Railway to celebrate the 1935 Silver Jubilee of King George V and Queen Mary. It seems to have been aimed, mostly, at the North American market to drum up tourist trade that year as part of the widespread national celebrations.
It was printed by the exemplary Curwen Press and uses this delighful version of a pattern paper on covers. Mais was one of the best known travel writers of his time and this chapter describes the many beauty spots served by the Southern's network across the South Coast of England. The page is headed by another of Ravilious's charming engravings - of a country house amidst landscape.