Gilmour "Sheffield Shield" Golden Pale Ale advertising ashtray : issued by Duncan Gilmour & Co Ltd., Sheffield, Yorkshire, c1955?
A glass ashtray, possibly dating from the early 1950s, advertising Duncan Gilmour's "Sheffield Shield" Golden Pale Ale - the ashtray is of the type that appears to 'encase' a bottle label design in the base. Duncan Gilmour & Co Ltd was registered in 1881 as brewers of hop bitters and they acquired the Lady's Bridge Brewery in Sheffield that did date back to 1791. Gilmour's was acquired by the Yorkshire brewers Tetley's of Leeds in 1956 and brewing at the Lady's Bridge ceased in 1959.
Given what QC says below, about the Australian connection, I've looked again into this label especially as it had struck me as unusual to have the word 'brand' on and Sheffiled, England. The more I think of it this is likely to be an export label for their Golden Pale Ale and wonder if this was intended for the Australian market?
Gilmour "Sheffield Shield" Golden Pale Ale advertising ashtray : issued by Duncan Gilmour & Co Ltd., Sheffield, Yorkshire, c1955?
A glass ashtray, possibly dating from the early 1950s, advertising Duncan Gilmour's "Sheffield Shield" Golden Pale Ale - the ashtray is of the type that appears to 'encase' a bottle label design in the base. Duncan Gilmour & Co Ltd was registered in 1881 as brewers of hop bitters and they acquired the Lady's Bridge Brewery in Sheffield that did date back to 1791. Gilmour's was acquired by the Yorkshire brewers Tetley's of Leeds in 1956 and brewing at the Lady's Bridge ceased in 1959.
Given what QC says below, about the Australian connection, I've looked again into this label especially as it had struck me as unusual to have the word 'brand' on and Sheffiled, England. The more I think of it this is likely to be an export label for their Golden Pale Ale and wonder if this was intended for the Australian market?