Public Transport for West Yorkshire 1975 - a summary of the joint statement : corporate identity
In 1975 the new West Yorkshire Metropolitan County Council and its Passenger Transport Executive, known as West Yorkshire Metro, issued a small brochure outlining the current situation soon after the formation of the PTE's direct operations and their intentions for the future. It covered topics such as aims and objectives, relationships with local authorities (the five new Metropolitan Districts) as well as the operational policies and future developments.
The brochure has some interesting period graphics showing the various modes of transport, the PTE and County's new logos as well as some of the uses of the new corporate identity and "Yorkshire Rose" logo. This page shows the new interlocking "WY" symbol, known as the Yorkshire Rose, and how it appeared on the new DoE standard bus stop flag that was being rolled out to replace the old individual operators versions that had existed prior to the amalgamation into the PTE's fleet.
Public Transport for West Yorkshire 1975 - a summary of the joint statement : corporate identity
In 1975 the new West Yorkshire Metropolitan County Council and its Passenger Transport Executive, known as West Yorkshire Metro, issued a small brochure outlining the current situation soon after the formation of the PTE's direct operations and their intentions for the future. It covered topics such as aims and objectives, relationships with local authorities (the five new Metropolitan Districts) as well as the operational policies and future developments.
The brochure has some interesting period graphics showing the various modes of transport, the PTE and County's new logos as well as some of the uses of the new corporate identity and "Yorkshire Rose" logo. This page shows the new interlocking "WY" symbol, known as the Yorkshire Rose, and how it appeared on the new DoE standard bus stop flag that was being rolled out to replace the old individual operators versions that had existed prior to the amalgamation into the PTE's fleet.