Tom Smith's Christmas Crackers : advert from The Advertiser's ABC, 1930
One of a series of adverts issued by Tom Smith's of London for their crackers and designed for them by T B Browne's agency. Tom Smith is generally credited with the invention or introduction of the 'modern' Christmas cracker in 1847 and I suspect it chimed nicely with the growing Victorian 'idea' of a traditional Christmas along with the growing middle classes with disposable income who could afford such seasonal indulgences. The name is still attached to crackers to this day.
Tom Smith's Christmas Crackers : advert from The Advertiser's ABC, 1930
One of a series of adverts issued by Tom Smith's of London for their crackers and designed for them by T B Browne's agency. Tom Smith is generally credited with the invention or introduction of the 'modern' Christmas cracker in 1847 and I suspect it chimed nicely with the growing Victorian 'idea' of a traditional Christmas along with the growing middle classes with disposable income who could afford such seasonal indulgences. The name is still attached to crackers to this day.