Facts about air travel by Imperial Airways 1936 - design by László Moholy-Nagy
A very striking cover to the 1936 Imperial Airways brochure this designed by László Moholy-Nagy the emigre Hungarian designer and artist who was one of the leading exponents of the Bahaus Movement. Imperial Airways were the government backed airline used to promote inter-continental air travel in the inter-war years and place it as a tool of 'empire' policy. Imperial in time developed very high standards of contemporary advertising, publicity and promotion as befitted a company seen as delivering both luxury travel but an economic necessity at a time of a 'new' technology. They usually used Stuarts as their advertising agency but this carries the name of Pallas Studios who were, I think the agency for Moholy-Nagy.
Facts about air travel by Imperial Airways 1936 - design by László Moholy-Nagy
A very striking cover to the 1936 Imperial Airways brochure this designed by László Moholy-Nagy the emigre Hungarian designer and artist who was one of the leading exponents of the Bahaus Movement. Imperial Airways were the government backed airline used to promote inter-continental air travel in the inter-war years and place it as a tool of 'empire' policy. Imperial in time developed very high standards of contemporary advertising, publicity and promotion as befitted a company seen as delivering both luxury travel but an economic necessity at a time of a 'new' technology. They usually used Stuarts as their advertising agency but this carries the name of Pallas Studios who were, I think the agency for Moholy-Nagy.