btreat
1969 7Up UnCola "Visit Un-Derland" 30" x 16" vintage billboard poster "Printer's Proof" by Kim Whitesides #7Upvintage #OneOfAKind
- - - Please note that ALL of my images are "All Rights Reserved" and are posted for educational purposes only. Please do the right thing and contact me in advance if you wish to discuss the use or reuse of my images and provide a link to my originals. I would also ask that I be given a "first look" at any 7Up UnCola billboards or posters before you market them to the general public in return for my extensive investment in time, money and research, including interviewing some of the surviving artists. Thanks, and enjoy. - - -
- - - 7Up poster sellers: please contact me before listing any UnCola posters or billboards. Thanks... - - -
If you like what you see, check out my 7Up UnCola poster offerings on eBay: www.ebay.com/usr/finishstrong312
You can learn more about my one-of-a-kind 7Up UnCola billboard & poster collection by reading this in-depth article in Collectors Weekly (dot com):
www.collectorsweekly.com/articles/collecting-7ups-most-be...
dangerousminds.net/comments/the_uncola_7up_and_the_most_p...
2/16/17:
- - - ONE-OF-A-KIND - - -
This is the ONLY KNOWN HARD COPY of this image in a small poster size. 30" x 16.25". Likewise, my 21' x 10' Size "A" billboard version is also the ONLY KNOWN COPY in that gigantic size.
I believe this to be the "Printer's Proof" that was used as the gold standard for comparison purposes when offset printing any subsequent copies of the 21'x10' "Size A" billboard version. Look at the cross hair markings, the hand written notes for the 4 different CMYK colors and the color scale at the top. In this case, there are no other smaller posters to compare with.
This treasure came from the estate of a 7Up executive and was behind glass in a sealed frame, probably since it was acquired by him in 1969. It is therefore in nearly perfect New Old Stock (NOS) MINT CONDITION!!! This is the 2nd acquisition from the same source. The "Un & Un Is Too" (also by Kim Whitesides) has less printer's proof markings, but there was more trimming at the top. The 3rd "Turn Un" by Pat Dypold was significantly trimmed during framing to just the central image, but based on what I've seen from this source, it was also likely a printer's proof.
The only repair needed was a 1.5" piece of acid-free scrapbooking tape behind the top left corner to repair a short rip suffered during shipping due to inadequate protection (I asked the seller to pull it from the frame that I had no interest in). The blotch in the upper right corner is some of the mat board that I have not taken the time to remove just yet. Only the image was visible when I purchased it. The rest was a pleasant bonus/surprise when the glossy paper was removed from behind the mat board & glass.
Kim Whitesides's signature* is on the left side of the center 7Up circle. * = None of the signatures on the 7Up posters or billboards are hand written. They are on the original artwork only.
Refer to my other recent post showing a scale model of this billboard image. The JPG image used to print the color insert in the scale model graciously came from the artist himself prior to this original poster being acquired.
www.flickr.com/photos/30559980@N07/21470610579/in/album-7...
My companion Size "A" billboard version is the 4th 21'x10' 7Up UnCola billboard to be displayed in 1969 to introduce the hugely successful "The UnCola" ad campaign to America. The rainlap diagram on the back lists this as [Design] DES 69-4, C-2691. Kim Whitesides also illustrated DES-3 - "Un & Un Is Too" (2 guitar players), along with 2 others that I'm still trying to locate or acquire as of now.
For more information, refer to my other posts about Kim Whitesides:
www.flickr.com/photos/30559980@N07/8388410836/in/album-72...
www.flickr.com/photos/30559980@N07/8386017983/in/album-72...
www.flickr.com/photos/30559980@N07/8387105130/in/album-72...
Similar elements can be seen in this 1967 "The Big Sound" Alcoa Aluminum poster by Kim Whitesides:
www.flickr.com/photos/30559980@N07/21503262999/in/datepos...
See my other restored 7Up UnCola billboards to date in this album:
www.flickr.com/photos/30559980@N07/albums/72157657430138044
Contact me if you have a serious interest in acquiring any of my dozen or so duplicate billboards. I'm also interested in trades that will complete my collection.
My prices would be FAR more reasonable and come with in-depth accurate research compared to my $15,000 (linen backed) & $12,500 competition:
www.1stdibs.com/furniture/wall-decorations/wallpaper/1969...] - - - ! ! !
www.20thdesign.com/itemdetails.php?id=1834992
Vintage duplicate original Billboards and Posters for sale:
www.flickr.com/photos/30559980@N07/albums/72157658672736088
There are at least 53 billboard images in the entire body of work spanning from 1969 until the mid-1970's. Only up-and-coming artists of the day were invited to submit designs which were then judged by the client. The J. Walter Thompson [advertising] Co. in Chicago orchestrated the entire ad campaign.
Twin copies of the billboard version were up BEFORE Woodstock in mid-August of 1969!
This image appears to be a slender girl dancing or tiptoeing through the tulips which are common in many of Whiteside illustrations. This also follows falsetto voiced Tiny Tim's "Tiptoe Through The Tulips" done in 1968.
1969 7Up UnCola "Visit Un-Derland" 30" x 16" vintage billboard poster "Printer's Proof" by Kim Whitesides #7Upvintage #OneOfAKind
- - - Please note that ALL of my images are "All Rights Reserved" and are posted for educational purposes only. Please do the right thing and contact me in advance if you wish to discuss the use or reuse of my images and provide a link to my originals. I would also ask that I be given a "first look" at any 7Up UnCola billboards or posters before you market them to the general public in return for my extensive investment in time, money and research, including interviewing some of the surviving artists. Thanks, and enjoy. - - -
- - - 7Up poster sellers: please contact me before listing any UnCola posters or billboards. Thanks... - - -
If you like what you see, check out my 7Up UnCola poster offerings on eBay: www.ebay.com/usr/finishstrong312
You can learn more about my one-of-a-kind 7Up UnCola billboard & poster collection by reading this in-depth article in Collectors Weekly (dot com):
www.collectorsweekly.com/articles/collecting-7ups-most-be...
dangerousminds.net/comments/the_uncola_7up_and_the_most_p...
2/16/17:
- - - ONE-OF-A-KIND - - -
This is the ONLY KNOWN HARD COPY of this image in a small poster size. 30" x 16.25". Likewise, my 21' x 10' Size "A" billboard version is also the ONLY KNOWN COPY in that gigantic size.
I believe this to be the "Printer's Proof" that was used as the gold standard for comparison purposes when offset printing any subsequent copies of the 21'x10' "Size A" billboard version. Look at the cross hair markings, the hand written notes for the 4 different CMYK colors and the color scale at the top. In this case, there are no other smaller posters to compare with.
This treasure came from the estate of a 7Up executive and was behind glass in a sealed frame, probably since it was acquired by him in 1969. It is therefore in nearly perfect New Old Stock (NOS) MINT CONDITION!!! This is the 2nd acquisition from the same source. The "Un & Un Is Too" (also by Kim Whitesides) has less printer's proof markings, but there was more trimming at the top. The 3rd "Turn Un" by Pat Dypold was significantly trimmed during framing to just the central image, but based on what I've seen from this source, it was also likely a printer's proof.
The only repair needed was a 1.5" piece of acid-free scrapbooking tape behind the top left corner to repair a short rip suffered during shipping due to inadequate protection (I asked the seller to pull it from the frame that I had no interest in). The blotch in the upper right corner is some of the mat board that I have not taken the time to remove just yet. Only the image was visible when I purchased it. The rest was a pleasant bonus/surprise when the glossy paper was removed from behind the mat board & glass.
Kim Whitesides's signature* is on the left side of the center 7Up circle. * = None of the signatures on the 7Up posters or billboards are hand written. They are on the original artwork only.
Refer to my other recent post showing a scale model of this billboard image. The JPG image used to print the color insert in the scale model graciously came from the artist himself prior to this original poster being acquired.
www.flickr.com/photos/30559980@N07/21470610579/in/album-7...
My companion Size "A" billboard version is the 4th 21'x10' 7Up UnCola billboard to be displayed in 1969 to introduce the hugely successful "The UnCola" ad campaign to America. The rainlap diagram on the back lists this as [Design] DES 69-4, C-2691. Kim Whitesides also illustrated DES-3 - "Un & Un Is Too" (2 guitar players), along with 2 others that I'm still trying to locate or acquire as of now.
For more information, refer to my other posts about Kim Whitesides:
www.flickr.com/photos/30559980@N07/8388410836/in/album-72...
www.flickr.com/photos/30559980@N07/8386017983/in/album-72...
www.flickr.com/photos/30559980@N07/8387105130/in/album-72...
Similar elements can be seen in this 1967 "The Big Sound" Alcoa Aluminum poster by Kim Whitesides:
www.flickr.com/photos/30559980@N07/21503262999/in/datepos...
See my other restored 7Up UnCola billboards to date in this album:
www.flickr.com/photos/30559980@N07/albums/72157657430138044
Contact me if you have a serious interest in acquiring any of my dozen or so duplicate billboards. I'm also interested in trades that will complete my collection.
My prices would be FAR more reasonable and come with in-depth accurate research compared to my $15,000 (linen backed) & $12,500 competition:
www.1stdibs.com/furniture/wall-decorations/wallpaper/1969...] - - - ! ! !
www.20thdesign.com/itemdetails.php?id=1834992
Vintage duplicate original Billboards and Posters for sale:
www.flickr.com/photos/30559980@N07/albums/72157658672736088
There are at least 53 billboard images in the entire body of work spanning from 1969 until the mid-1970's. Only up-and-coming artists of the day were invited to submit designs which were then judged by the client. The J. Walter Thompson [advertising] Co. in Chicago orchestrated the entire ad campaign.
Twin copies of the billboard version were up BEFORE Woodstock in mid-August of 1969!
This image appears to be a slender girl dancing or tiptoeing through the tulips which are common in many of Whiteside illustrations. This also follows falsetto voiced Tiny Tim's "Tiptoe Through The Tulips" done in 1968.