btreat
1970 60"x30" 7Up UnCola "Hear No Cola:See No Cola:Drink UnCola" vintage poster (not for sale) by Nancy Martell #7Upvintage
© picture by Robert Treat
1/30/18:
My previous post from 2014 showing this same poster (not for sale) was a poor quality scan so I decided it was time to re-photograph it properly.
Nancy Martell's name is in the purple hair in the upper right. She married Charlie Martell who was another key member of the ad campaign at J. Walter Thompson Company (JWT) in Chicago. There were several inter-office romances that resulted in marriages among this group. They reportedly had a lot of fun working with a dream client who allowed a lot of creative freedom. Call them the Midwest Mad Men.
This poster is in impeccable condition with only a 1" triangular nibble (damn rodents) from near the bottom right corner. I spliced in some matching poster paper from the same era years ago using acid-free scrapbooking tape on the back and the repair is nearly invisible. In fact, I didn't even notice it while photographing it today. When I copied and pasted the text from 3 years ago it reminded me of the only flaw. There's one dot sized stain under the last "U" within 1/4" of the bottom edge but there are no holes anywhere. Even the back side is almost 100% perfectly white.
I have several other examples of this same image posted on Flickr:
Mounted on a billboard:
www.flickr.com/photos/30559980@N07/9411172631/
Postcard:
www.flickr.com/photos/30559980@N07/5709252580/
It's pure speculation, and I'm not alone in this, but the figure on the left in this image and in Kim Whitesides' 1969 "Un & Un Is Too" look a lot like John Lennon of The Beatles:
www.flickr.com/photos/30559980@N07/6267763757/in/set-7215...
Several Billboard & Poster Offers between 1970 & 1973 made this image available to the general public:
www.flickr.com/photos/30559980@N07/21744527254/in/album-7...
www.flickr.com/photos/30559980@N07/8203484110/in/set-7215...
www.flickr.com/photos/30559980@N07/5809333595/in/set-7215...
www.flickr.com/photos/30559980@N07/15729486025/in/album-7...
I only know of a couple of other copies besides this one in existence so it's - - - EXCEPTIONALLY RARE - - -
1973 Simpson Lee Paper quarterly "Dimensions" booklet with a 2-page spread featuring this popular image:
www.flickr.com/photos/30559980@N07/16148054227/in/album-7...
Here's a photo of this image in billboard format pasted on a wall:
shlomitauciello.com/project-updates-for-old-hippies-the-t...
If I have any duplicates, I usually list them on eBay.
www.ebay.com/usr/finishstrong312
Check back often as my stock frequently rotates based on sales and fresh acquisitions. They all come from the largest, one-of-a-kind collection of 7Up UnCola posters and billboards in the world. To learn more about this award winning ad campaign, read these in-depth articles by Collectors Weekly, Dangerous Minds or DJ Food's blog. Also search my 7Up albums here on Flickr to learn more about these art competition winning advertising images issued in the late 60's & early 70's:
www.collectorsweekly.com/articles/collecting-7ups-most-be...
dangerousminds.net/comments/the_uncola_7up_and_the_most_p...
www.djfood.org/7up-the-uncola-posters/
www.flickr.com/photos/30559980@N07/albums/72157623502964435
1970 60"x30" 7Up UnCola "Hear No Cola:See No Cola:Drink UnCola" vintage poster (not for sale) by Nancy Martell #7Upvintage
© picture by Robert Treat
1/30/18:
My previous post from 2014 showing this same poster (not for sale) was a poor quality scan so I decided it was time to re-photograph it properly.
Nancy Martell's name is in the purple hair in the upper right. She married Charlie Martell who was another key member of the ad campaign at J. Walter Thompson Company (JWT) in Chicago. There were several inter-office romances that resulted in marriages among this group. They reportedly had a lot of fun working with a dream client who allowed a lot of creative freedom. Call them the Midwest Mad Men.
This poster is in impeccable condition with only a 1" triangular nibble (damn rodents) from near the bottom right corner. I spliced in some matching poster paper from the same era years ago using acid-free scrapbooking tape on the back and the repair is nearly invisible. In fact, I didn't even notice it while photographing it today. When I copied and pasted the text from 3 years ago it reminded me of the only flaw. There's one dot sized stain under the last "U" within 1/4" of the bottom edge but there are no holes anywhere. Even the back side is almost 100% perfectly white.
I have several other examples of this same image posted on Flickr:
Mounted on a billboard:
www.flickr.com/photos/30559980@N07/9411172631/
Postcard:
www.flickr.com/photos/30559980@N07/5709252580/
It's pure speculation, and I'm not alone in this, but the figure on the left in this image and in Kim Whitesides' 1969 "Un & Un Is Too" look a lot like John Lennon of The Beatles:
www.flickr.com/photos/30559980@N07/6267763757/in/set-7215...
Several Billboard & Poster Offers between 1970 & 1973 made this image available to the general public:
www.flickr.com/photos/30559980@N07/21744527254/in/album-7...
www.flickr.com/photos/30559980@N07/8203484110/in/set-7215...
www.flickr.com/photos/30559980@N07/5809333595/in/set-7215...
www.flickr.com/photos/30559980@N07/15729486025/in/album-7...
I only know of a couple of other copies besides this one in existence so it's - - - EXCEPTIONALLY RARE - - -
1973 Simpson Lee Paper quarterly "Dimensions" booklet with a 2-page spread featuring this popular image:
www.flickr.com/photos/30559980@N07/16148054227/in/album-7...
Here's a photo of this image in billboard format pasted on a wall:
shlomitauciello.com/project-updates-for-old-hippies-the-t...
If I have any duplicates, I usually list them on eBay.
www.ebay.com/usr/finishstrong312
Check back often as my stock frequently rotates based on sales and fresh acquisitions. They all come from the largest, one-of-a-kind collection of 7Up UnCola posters and billboards in the world. To learn more about this award winning ad campaign, read these in-depth articles by Collectors Weekly, Dangerous Minds or DJ Food's blog. Also search my 7Up albums here on Flickr to learn more about these art competition winning advertising images issued in the late 60's & early 70's:
www.collectorsweekly.com/articles/collecting-7ups-most-be...
dangerousminds.net/comments/the_uncola_7up_and_the_most_p...
www.djfood.org/7up-the-uncola-posters/
www.flickr.com/photos/30559980@N07/albums/72157623502964435