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Ivory Soap

In 1878 James Gamble wanted to call Procter & Gamble's

new soap "P&G White Soap;" the company chose the name "Ivory."

 

--- Ohio History Central

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Bailey's General Store, 1927,

"If we ain't got it, you don't need it."

 

Sanibel Historical Museum, Sanibel Island, Florida

 

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Uploaded on January 26, 2022
Taken on January 4, 2022