Marc Van Rymenant
Not all methods to generate simplicity are equal. Some are obtuse; others are shrewd and powerful.
Behavioural science however is based on the fundamentals of the perceptive and cognitive system of the human brain. If you know these fundamentals, you can answer all possible interaction cases without having to rewrite new rules every time you encounter a new problem. It’s like using the numbers from 0 to 9. What does evolve over time is not the set of rules, but the fundamentals themselves.
More info on www.simplifyinginterfaces.com
Not all methods to generate simplicity are equal. Some are obtuse; others are shrewd and powerful.
Behavioural science however is based on the fundamentals of the perceptive and cognitive system of the human brain. If you know these fundamentals, you can answer all possible interaction cases without having to rewrite new rules every time you encounter a new problem. It’s like using the numbers from 0 to 9. What does evolve over time is not the set of rules, but the fundamentals themselves.
More info on www.simplifyinginterfaces.com