Marc Van Rymenant
CUIL eyetracking hotspot
An eyetracking study by Think Eyetracking, which has been widely spread on the Internet, announces the death of Cuil. It is based on ocular data.
Let’s take some time to analyze this.
The objective of a user test consists in gathering data on the behaviour of users while they are performing specific tasks on graphic interfaces of which the tester wants to measure the efficiency.
When asked to perform a task, different parts of the user’s brain will be activated. The more the task is linked with an interest or a real need felt by the user, the more attention he will dedicate to the task at hand.
More info on www.simplifyinginterfaces.com
CUIL eyetracking hotspot
An eyetracking study by Think Eyetracking, which has been widely spread on the Internet, announces the death of Cuil. It is based on ocular data.
Let’s take some time to analyze this.
The objective of a user test consists in gathering data on the behaviour of users while they are performing specific tasks on graphic interfaces of which the tester wants to measure the efficiency.
When asked to perform a task, different parts of the user’s brain will be activated. The more the task is linked with an interest or a real need felt by the user, the more attention he will dedicate to the task at hand.
More info on www.simplifyinginterfaces.com