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How SoFi can ruin fintech for everyone

I’m going to start by saying I’m actually a huge fan of SoFi. I think they have a great product, they’ve built an incredible business and their growth in a regulated and complex industry is impressive.

 

And I say this even though I’ve had my student loan refinance denied by them — they still provide a great experience.

 

However, some recent strategic choices at the company give me cause to worry.

 

There are three things that, individually, seem innocent enough. But when considered together, I think SoFi is at a tipping point, and, if managed incorrectly, it could create a chain reaction that will seriously hurt the company and the fintech market at large.

 

Read more on : techcrunch.com/2016/04/01/how-sofi-can-ruin-fintech-for-e...

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Uploaded on April 2, 2016