roger4336
Ellwanger Veit-Bier (Reverse - "Promille")
The reverse side of the Ellwanger Veit-Bier coaster. Penalties for drunk driving in Germany had been drastically increased in 1965. Many taverns had a sharp loss of business, particularly those which were on highways. The Deutscher Brauer-Bund (German brewers association) had "several million" beer mats printed with this information.
It shows the source as the "Gaststättenverkehrsordnung" (literally, restaurant traffic regulation). I do not know whether the source was a government document, or from a restaurant or brewing association.
1. Motorists are allowed to drink beer.
2. Three glasses of 0.3 liter (11 ounces) lead to blood alcohol of 0.4 promille (0.04%). * Depending on good health and normal weight.
3. Drink slowly, and stick to beer.
4. Eat something with it.
Note: I could not find the legal limit in Germany in 1965. It was changed to 0.08 promille in 1973, so I presume it was higher in 1965.
Ellwanger Veit-Bier (Reverse - "Promille")
The reverse side of the Ellwanger Veit-Bier coaster. Penalties for drunk driving in Germany had been drastically increased in 1965. Many taverns had a sharp loss of business, particularly those which were on highways. The Deutscher Brauer-Bund (German brewers association) had "several million" beer mats printed with this information.
It shows the source as the "Gaststättenverkehrsordnung" (literally, restaurant traffic regulation). I do not know whether the source was a government document, or from a restaurant or brewing association.
1. Motorists are allowed to drink beer.
2. Three glasses of 0.3 liter (11 ounces) lead to blood alcohol of 0.4 promille (0.04%). * Depending on good health and normal weight.
3. Drink slowly, and stick to beer.
4. Eat something with it.
Note: I could not find the legal limit in Germany in 1965. It was changed to 0.08 promille in 1973, so I presume it was higher in 1965.