popaitaly
Best Shops Of The World: The Food Emporium (New York City) (95)
Mission & Vision
Our Vision
To advance the evolution of marketing at retail as a strategic advertising medium integrated into the marketing mix globally.
Our Mission
POPAI is the trade association of the marketing at retail industry dedicated to serving its more than 1,700 members internationally by promoting, protecting, and advancing the broader interests of marketing at retail through research, education, trade forums, networking, and legislative efforts.Who We Are
POPAI is an international trade association for the marketing at retail industry. Founded in 1936, POPAI prepares to celebrate its 75th anniversary with over 1,700 member companies representing Fortune 500 brand manufacturers and retailers, as well as, marketing at retail producer companies and advertising agencies from six continents and over 45 countries from around the world.
POPAI is the premier source of learning, knowledge and future-oriented research for the marketing at retail industry, and provides resources, education, ideas and advocacy to enhance the power and performance of the marketing at retail professional and community.
Our membership draws on leaders from some of the industry’s premier companies, like: Anheuser-Busch, Coca-Cola, Energizer, Johnson & Johnson, McDonalds, Pepsi-Cola, Target, Walmart, and Wendy’s to name a few.
POPAI ITALIA -
Piazzetta Umberto Giordano 4 - 20122 MILANO - tel. 02 76016405
Best Shops Of The World: The Food Emporium (New York City) (95)
Mission & Vision
Our Vision
To advance the evolution of marketing at retail as a strategic advertising medium integrated into the marketing mix globally.
Our Mission
POPAI is the trade association of the marketing at retail industry dedicated to serving its more than 1,700 members internationally by promoting, protecting, and advancing the broader interests of marketing at retail through research, education, trade forums, networking, and legislative efforts.Who We Are
POPAI is an international trade association for the marketing at retail industry. Founded in 1936, POPAI prepares to celebrate its 75th anniversary with over 1,700 member companies representing Fortune 500 brand manufacturers and retailers, as well as, marketing at retail producer companies and advertising agencies from six continents and over 45 countries from around the world.
POPAI is the premier source of learning, knowledge and future-oriented research for the marketing at retail industry, and provides resources, education, ideas and advocacy to enhance the power and performance of the marketing at retail professional and community.
Our membership draws on leaders from some of the industry’s premier companies, like: Anheuser-Busch, Coca-Cola, Energizer, Johnson & Johnson, McDonalds, Pepsi-Cola, Target, Walmart, and Wendy’s to name a few.
POPAI ITALIA -
Piazzetta Umberto Giordano 4 - 20122 MILANO - tel. 02 76016405