Lab Monkey
IHG Wellness Promotional Poster
Client: Hewitt Associates
Description: This piece is a continuation of IHG's well-defined corporate standards. The challenging aspect of this design came in communicating a message in both Spanish and English on the same poster. The third column contains the headline, subhead and body copy in Spanish. We tried to lure the Spanish-speaking population to the poster through the image choice.
IHG Wellness Promotional Poster
Client: Hewitt Associates
Description: This piece is a continuation of IHG's well-defined corporate standards. The challenging aspect of this design came in communicating a message in both Spanish and English on the same poster. The third column contains the headline, subhead and body copy in Spanish. We tried to lure the Spanish-speaking population to the poster through the image choice.