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A Swift visit to Normid Hypermarket.

In the days following NBC subsidiary PMT's MAP revisions ... which almost always amounted to retrenchment, Stonier's picked up some of the marginal services discarded. One such was the direct Tunstall to Talke Pits service which ran via Chatterley Valley and Peacock Hey which had sort of lost it's purpose with the closure of industry along the valley. End to end passengers appeared to prefer to use the massively longer but much more frequent service via Kidsgrove, which always seemed odd. In an effort to improve the 111's appeal (not 66 as seen above!), a new diversion at the Talke Pits end was added which served the very popular and much lamented Co-oP Normid Hypermarket. The service was also extended at the Tunstall end too, but all the tweaks failed to generate any worthwhile extra custom, eventually leading to it's total curtailment.

Here, apparently with a Shell emblem bolted to it's roof, is ex GM Buses Pennine bodied AEC Swift TDK 541J leaving the store driven by Syd Jackson. 541 was the only one of the six operated within the Berresford group to carry a 'J' suffix plate, all the others carried 'K's.

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Uploaded on December 1, 2010
Taken in July 1982