Back to photostream

New Graphic Design 1

A New Graphic Design layout using strong san-serif letterforms from the 1950's. This was also called the Swiss Movement in the graphic design world, a carry over from the Bauhaus, De Stiil and early swiss graphics. Not set in Helvetica but set in Helvetica's daddy, Akzidenz Grotesk, at least I suspect that this is Berthold's Akzidenz Grotesk.

 

The term graphic designer was just coming into being at this time. You were called an advertising artist before that.

5,449 views
12 faves
1 comment
Uploaded on August 23, 2006
Taken on August 20, 2006