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Taking it All in

A testa rossa (redhead, and yes, even before Enzo coined the name there were testa rossas) absorbing a 1951 "bullet nosed" Studebaker, and not sure what to make of it! Her thoughts might be, "...weird, but maybe in a nice way, yes, weird! I kinda like it. I think!"

 

And I think that's how many would have felt about the late forties and early fifties Studebakers back then. The designs were met with a mixed reception and definitely a mixed audience of lovers, and haters, and probably little middle ground. The design of the late forties / early fifties Studebakers included both the Starlite Coupes and the later bullet nosed models, and they came from the pen of Robert Bourke. Bourke had started with Studebaker as part of the design team in 1940 earning $75 dollars a week. The team was led by Raymond Loewy during the 1940s, and Loewy had a talented team working on Studebaker designs, including Bourke, Vince Gardner and, Gordon Buehrig (who was responsible for the great-looking Cord models), and Virgil Exner, (Exner later went on to work for Chrysler Corp and was responsible for their "Forward Look" designs of the fifties and beyond)

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Uploaded on October 27, 2025
Taken on August 31, 2025