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Fundraising or voluntary financial donations is an inevitable process when it comes to charity work. Nonprofit organizations need to balance the art and science of their efforts to accelerate their performance and change. It is always a difficult task for fundraising staff to raise money, especially when it is for nonprofit organizations. Understanding both the art and science of fundraising has been an important part of the practice since the beginning of the firm in 1994. On the art side, we focus on building strong donor relationships and engaging board members and other key volunteers in philanthropy.on the science side of fundraising, we believe in understanding the current research to inform our work with donor markets, campaign trends, and the changing face of philanthropy. Before starting fundraising you must have the right mindset, Passion for the cause, Strong leadership, Compelling mission- a belief that nonprofit missions are compelling and your nonprofit’s mission is worthwhile and deserves attention, Donor-based fundraising to get the maximum outcome. Once you get these five criteria established, you’re ready to start raising money.

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