Jason Khoo Photography
Greenwashing dirty energy....
Investigations Brief
While Shell’s ads feature pristine wildernesses, happy fish, and flowering smoke stacks, Shell continues to poison the people that live near its operations, rapidly expand the most destructive oil extraction operations, and increase its greenhouse gas emissions. Meanwhile, Shell is also trying to influence the climate policy debate, with targeted policy recommendations and thousands of dollars in lobby funding.
Background
Royal Dutch Shell is a multinational oil company with British and Dutch origins. It is one of the largest private sector energy corporations in the world, with its main business being exploration for and production, distribution and marketing of oil and gas . With 104,000 employees in more than 110 countries, the company claims to play a key role in helping to meet the world’s gherowing demand for energy in economically, environmentally and socially responsible ways [1]. Last year Shell made over $31B in profits, which amounts to $85M in profits every day [2].
Campaign Details
Shell oil spends millions promoting an image of environmental responsibility and innovation. Shell ads talk about cleaning the air and water, and use environmental images to promote its products. The company is exaggerating its environmental claims, while diverting attention away from its dirty and destructive core business.
The Outcome
Shell continues to spend millions on green advertising messages, while also continuing to devastate the plant and lobby Congress and the White House.
* Source: Greenpeace.org
.... Climate Hypocrisy
This is an oil major that has lobbied the EU against clean energy regulations that would boost the uptake of electric vehicles. Shell, along with BP are in fact the top two biggest lobbyists in Europe spending a combined sum of nearly £6 million over the past two years to influence policy.
Shell is also an oil company whose R&D and renewable arm budgets are far dwarfed by the scale of its fossil fuels business. Shell invests $1.3 billion a year on R&D and last year consolidated its renewables projects into a new division that has a capital investment of $1.7 billion – breaking down into $200 million per year capital expenditure.
These are tiny slices of the investment pie when considered against the $30bn Shell pumps into oil and gas.
Shell is also one of the oil majors investing in a climate fund which analysts say is seriously undersized compared to the urgency and scale of tackling manmade global warming and its impacts.
The oil giant is undertaking all of these actions – also previously setting out its vision for a 2 degrees world – but its business model and strategy still doesn’t proportionately line up with the size of the issue of climate change....
Source: desmog.co.uk
Greenwash: Shell betrays 'new energy future' promises by Fred Pearce
The energy company has sold out on its renewable investments, claiming they are 'not economic'
Source: theguardian.com
Thank you for viewing. If you like please fav and leave a nice comment. Hope to see you here again. Have a wonderful day 😊
Brighton 🇬🇧
July, 2018
Greenwashing dirty energy....
Investigations Brief
While Shell’s ads feature pristine wildernesses, happy fish, and flowering smoke stacks, Shell continues to poison the people that live near its operations, rapidly expand the most destructive oil extraction operations, and increase its greenhouse gas emissions. Meanwhile, Shell is also trying to influence the climate policy debate, with targeted policy recommendations and thousands of dollars in lobby funding.
Background
Royal Dutch Shell is a multinational oil company with British and Dutch origins. It is one of the largest private sector energy corporations in the world, with its main business being exploration for and production, distribution and marketing of oil and gas . With 104,000 employees in more than 110 countries, the company claims to play a key role in helping to meet the world’s gherowing demand for energy in economically, environmentally and socially responsible ways [1]. Last year Shell made over $31B in profits, which amounts to $85M in profits every day [2].
Campaign Details
Shell oil spends millions promoting an image of environmental responsibility and innovation. Shell ads talk about cleaning the air and water, and use environmental images to promote its products. The company is exaggerating its environmental claims, while diverting attention away from its dirty and destructive core business.
The Outcome
Shell continues to spend millions on green advertising messages, while also continuing to devastate the plant and lobby Congress and the White House.
* Source: Greenpeace.org
.... Climate Hypocrisy
This is an oil major that has lobbied the EU against clean energy regulations that would boost the uptake of electric vehicles. Shell, along with BP are in fact the top two biggest lobbyists in Europe spending a combined sum of nearly £6 million over the past two years to influence policy.
Shell is also an oil company whose R&D and renewable arm budgets are far dwarfed by the scale of its fossil fuels business. Shell invests $1.3 billion a year on R&D and last year consolidated its renewables projects into a new division that has a capital investment of $1.7 billion – breaking down into $200 million per year capital expenditure.
These are tiny slices of the investment pie when considered against the $30bn Shell pumps into oil and gas.
Shell is also one of the oil majors investing in a climate fund which analysts say is seriously undersized compared to the urgency and scale of tackling manmade global warming and its impacts.
The oil giant is undertaking all of these actions – also previously setting out its vision for a 2 degrees world – but its business model and strategy still doesn’t proportionately line up with the size of the issue of climate change....
Source: desmog.co.uk
Greenwash: Shell betrays 'new energy future' promises by Fred Pearce
The energy company has sold out on its renewable investments, claiming they are 'not economic'
Source: theguardian.com
Thank you for viewing. If you like please fav and leave a nice comment. Hope to see you here again. Have a wonderful day 😊
Brighton 🇬🇧
July, 2018