Del Webb's SAHARA Reno - Sign Rendering by YESCO - circa 1978?
Just purchased this postcard rendering of the SAHARA Reno casino building (formerly the Primadonna) and thought that people might enjoy seeing it. The illustration would have been done by an artist at YESCO, circa 1978?... the "HELLO DOLLY" added in later. The Primadonna showgirls sign was one of the coolest signs I have ever seen (in pictures, at least). To the best of my understanding, none of the showgirls survived.
Del Webb's SAHARA Reno - Sign Rendering by YESCO - circa 1978?
Just purchased this postcard rendering of the SAHARA Reno casino building (formerly the Primadonna) and thought that people might enjoy seeing it. The illustration would have been done by an artist at YESCO, circa 1978?... the "HELLO DOLLY" added in later. The Primadonna showgirls sign was one of the coolest signs I have ever seen (in pictures, at least). To the best of my understanding, none of the showgirls survived.