Sam's Rancho Villa - Sacramento, CA
Once located at 2380 Fair Oaks (at Fulton), Sacramento
Scanned from May 1960 issue of Signs of the Times Magazine
Associated caption reads:
Approximately 65 feet high and 30 feet wide, the Rancho Villa employs scintillating bulbs, tubing and interiorly illuminated plastic to present a forceful identification. The "Sam's" letters, backed by diamond panels, are 6-foot pan channels and contain 650 scintillating lamps. A decorative metal criss-cross pattern has been used effectively to provide increased continuity to the overall design. The ground-mounted caricature at the left of the unit is approximately 8 feet in height, illuminated by floodlights.
Sign by Electrical Products Corp., Sacramento
Sam's Rancho Villa - Sacramento, CA
Once located at 2380 Fair Oaks (at Fulton), Sacramento
Scanned from May 1960 issue of Signs of the Times Magazine
Associated caption reads:
Approximately 65 feet high and 30 feet wide, the Rancho Villa employs scintillating bulbs, tubing and interiorly illuminated plastic to present a forceful identification. The "Sam's" letters, backed by diamond panels, are 6-foot pan channels and contain 650 scintillating lamps. A decorative metal criss-cross pattern has been used effectively to provide increased continuity to the overall design. The ground-mounted caricature at the left of the unit is approximately 8 feet in height, illuminated by floodlights.
Sign by Electrical Products Corp., Sacramento