1940s Shop Staff
File: 2025005-0030
At the Severn Valley Railway, Kidderminster, Worcestershire, England, United Kingdom, on Saturday 7th June 2025.
About the photograph.
They are re-enactors dressed up in 1940s kind of clothes, and runs what appears to be a 1940s style shop.
Back in those days, shops were not really self-service, and in order to do the shopping, customers would have to tell the staff what they want.
As you can see, most of the food is found on the shelves behind them, which is why staff often have to fetch what you want, then ring up the costs.
They were chatting with visitors whom are interested in learning what shops of this era was like, and apparently someone must’ve said something funny, hence the shop girls having a laugher, and that was when I caught the monment.
I originally thought about turning it into black and white, but figured for the moment, leave it in colour so you, the viewers, could see what the 1940s packaging colours are like.
Notice the box of KitKat chocolates in the lower left corner of the photo, is in blue coloured wrapper.
That was because of milk shortages during the Second World War, so KitKat switched from milk chocolate to dark chocolate, and thus the packaging switched colours to remind customers of the switch in recipe. The red packaging returned in 1947 as they switched back to milk chocolate recipe.
About Severn Valley Railway.
The Severn Valley Railway is a 16 miles single track heritage railway line in Worcestershire and Shropshire, between the towns of Kidderminster and Bridgnorth. The railway line follows the course of the River Severn along the Severn Valley.
The train services are often hauled by a mix of vintage steam locomotives, and classic diesel locomotives, usually pulling resorted heritage carriages.
The Severn Valley Railway often holds special events during some weekends, and the Step Back to the 1940s event is one of the many events.
1940s Shop Staff
File: 2025005-0030
At the Severn Valley Railway, Kidderminster, Worcestershire, England, United Kingdom, on Saturday 7th June 2025.
About the photograph.
They are re-enactors dressed up in 1940s kind of clothes, and runs what appears to be a 1940s style shop.
Back in those days, shops were not really self-service, and in order to do the shopping, customers would have to tell the staff what they want.
As you can see, most of the food is found on the shelves behind them, which is why staff often have to fetch what you want, then ring up the costs.
They were chatting with visitors whom are interested in learning what shops of this era was like, and apparently someone must’ve said something funny, hence the shop girls having a laugher, and that was when I caught the monment.
I originally thought about turning it into black and white, but figured for the moment, leave it in colour so you, the viewers, could see what the 1940s packaging colours are like.
Notice the box of KitKat chocolates in the lower left corner of the photo, is in blue coloured wrapper.
That was because of milk shortages during the Second World War, so KitKat switched from milk chocolate to dark chocolate, and thus the packaging switched colours to remind customers of the switch in recipe. The red packaging returned in 1947 as they switched back to milk chocolate recipe.
About Severn Valley Railway.
The Severn Valley Railway is a 16 miles single track heritage railway line in Worcestershire and Shropshire, between the towns of Kidderminster and Bridgnorth. The railway line follows the course of the River Severn along the Severn Valley.
The train services are often hauled by a mix of vintage steam locomotives, and classic diesel locomotives, usually pulling resorted heritage carriages.
The Severn Valley Railway often holds special events during some weekends, and the Step Back to the 1940s event is one of the many events.