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Apple’s New Job: Selling a Smartwatch to an Uninterested Public

SAN FRANCISCO — For Apple, the hard part — making a smartwatch — is nearly over.

Soon it will be time for the harder part: selling the long-anticipated Apple Watch to consumers who, so far, are not very excited about the idea of wearing computers on their bodies.

The first batch of smartwatches ...

 

www.everythingliveon.com/apples-new-job-selling-a-smartwa...

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Uploaded on March 1, 2015