Champion Spark Plugs Advertisement 1968
Fast forward just three years and now the staid man in his shirt and tie and shop coat and some factual information about the product has been replaced with a glamour girl astride a formula one type car and promises of loads more cash if you buy more Champion spark plugs. Everything about this is a totally different approach to just three years earlier and shows just how much changed in that short era from 1965 to 1968. It's all moved on again since - the gradual eradication of this sort of undisguised sexism is definitely a step forward and such blatant money making promises are more cleverly disguised if essentially still the same in the present day.
Champion Spark Plugs Advertisement 1968
Fast forward just three years and now the staid man in his shirt and tie and shop coat and some factual information about the product has been replaced with a glamour girl astride a formula one type car and promises of loads more cash if you buy more Champion spark plugs. Everything about this is a totally different approach to just three years earlier and shows just how much changed in that short era from 1965 to 1968. It's all moved on again since - the gradual eradication of this sort of undisguised sexism is definitely a step forward and such blatant money making promises are more cleverly disguised if essentially still the same in the present day.