See seafood, and see why I like black décor 2.0 so much
WEEK 28 - “Secret” Walmart Grand Opening, Revisited
Turning around, here's a look at the store's seafood department. A little bit of everything signage-wise made its way into this photo, all of which exemplify why I love black décor 2.0 so much! For example, you've got...
- the department name, in Walmart's signature font, beside a universally understandable icon;
- a colorful photo which serves to further indicate the department's product offerings while also infusing some much-needed life to the otherwise black-on-white signage;
- two different pastel-colored spark logo posters which similarly help to add color, as well as bookend the department sign and serve as color-coded visual cues all across the store (the two colors shown here being reserved for grocery), not to mention reinforce the spark as Walmart's logomark and all that it stands for;
- and even a smaller seafood sign underneath all of this, featuring a different font and icon that nonetheless continue to tie in to the existing design, and smartly switch the color scheme to the inverse of white-on-black for contrast.
I don't know what's more impressive: this décor package, or how long that sentence was, lol! XD Seriously though, this is hands-down my favorite Walmart décor (if not in all of retail, even). (cont.)
(c) 2017 Retail Retell
These places are public so these photos are too, but just as I tell where they came from, I'd appreciate if you'd say who :)
See seafood, and see why I like black décor 2.0 so much
WEEK 28 - “Secret” Walmart Grand Opening, Revisited
Turning around, here's a look at the store's seafood department. A little bit of everything signage-wise made its way into this photo, all of which exemplify why I love black décor 2.0 so much! For example, you've got...
- the department name, in Walmart's signature font, beside a universally understandable icon;
- a colorful photo which serves to further indicate the department's product offerings while also infusing some much-needed life to the otherwise black-on-white signage;
- two different pastel-colored spark logo posters which similarly help to add color, as well as bookend the department sign and serve as color-coded visual cues all across the store (the two colors shown here being reserved for grocery), not to mention reinforce the spark as Walmart's logomark and all that it stands for;
- and even a smaller seafood sign underneath all of this, featuring a different font and icon that nonetheless continue to tie in to the existing design, and smartly switch the color scheme to the inverse of white-on-black for contrast.
I don't know what's more impressive: this décor package, or how long that sentence was, lol! XD Seriously though, this is hands-down my favorite Walmart décor (if not in all of retail, even). (cont.)
(c) 2017 Retail Retell
These places are public so these photos are too, but just as I tell where they came from, I'd appreciate if you'd say who :)