Lucasarts

I have chosen this image because of the way they have set out the serif, it has a curve effect on it which will make easily recognisable to the people who might have seen it at the start of a movie or a game. I like how they have added a curve in the centre of the text which makes it stand out above all the others because of that unique feature that they have added

 

They haven't used a normal sans-serif they have used a italic serif which they then added a slight curve in the middle of the typeface which adds It`s own unique look to it which makes it stand out more. They have also added a soft edge to their typeface which makes it a lot easier on the eye.

 

They have aimed this more at script which make`s it stand out just as much as all the other companies that use a display style of typeface.

Done