Flythrough
Flythrough, for instance, is a model based on the practice’s Telephone House proposal, into which a USB camera has been inserted. The camera moves along a set path through the model to show off the space in the style of an architecture walkthrough video, projecting its findings on a nearby screen. The twist, however, is that the model has been built entirely to facilitate its video – huge chunks of the building that would remain unseen in the video have simply not been built, with upper elements of the structure instead propped up on spindles to reveal the void below. It feels a visually inventive means of critiquing the manner in which architecture is mediated through images, and the display also gains spice from the real-world sustainability debate surrounding Telephone House, which proposes to demolish an existing building in favour of a new build. What within our current practice and discourse is hollow, what meaningful? Flythrough provides an elegant means of accessing these issues.
[Disegnojournal.com]
Taken from the Exhibition
Supermodels - an exhibition of super architectural models by the Piercy&Co studio - opens 25 November at Regent Quarter, Kings Cross. Piercy&Co will install eight moving and animated models across the eerie setting of an empty central London building site. Supermodels represents the distillation of 20 years of the studio’s design thinking around the importance of the haptic, sensorial and experiential in architecture.
The mechanical automata, projection mapping, sound, light and scent employed by Piercy&Co in Supermodels are not the everyday techniques and products of an architectural project. Rather, they are a creative body of work and an experiment in how far the model can be pushed as a tool for communicating architectural ideas. The models were made over a five year period in Piercy&Co's London studio by the architectural team, between and around projects.
Each super model is based on a building by Piercy&Co - some built, some unbuilt - and abstracted to capture the kernel of the idea behind the building. The ‘coming alive’ of the models through film, sound and movement plays into the mysterious allure of objects with a miniature life of their own - the dolls house, the cuckoo clock, the model railway. The evocation of delight is intentionally egalitarian - an exploration of a mode of architectural communication that is ageless and universal. Supermodels seek to reconnect digital and physical worlds through a childlike sense of wonder and unfiltered joy.
[piercyandco.com]
Flythrough
Flythrough, for instance, is a model based on the practice’s Telephone House proposal, into which a USB camera has been inserted. The camera moves along a set path through the model to show off the space in the style of an architecture walkthrough video, projecting its findings on a nearby screen. The twist, however, is that the model has been built entirely to facilitate its video – huge chunks of the building that would remain unseen in the video have simply not been built, with upper elements of the structure instead propped up on spindles to reveal the void below. It feels a visually inventive means of critiquing the manner in which architecture is mediated through images, and the display also gains spice from the real-world sustainability debate surrounding Telephone House, which proposes to demolish an existing building in favour of a new build. What within our current practice and discourse is hollow, what meaningful? Flythrough provides an elegant means of accessing these issues.
[Disegnojournal.com]
Taken from the Exhibition
Supermodels - an exhibition of super architectural models by the Piercy&Co studio - opens 25 November at Regent Quarter, Kings Cross. Piercy&Co will install eight moving and animated models across the eerie setting of an empty central London building site. Supermodels represents the distillation of 20 years of the studio’s design thinking around the importance of the haptic, sensorial and experiential in architecture.
The mechanical automata, projection mapping, sound, light and scent employed by Piercy&Co in Supermodels are not the everyday techniques and products of an architectural project. Rather, they are a creative body of work and an experiment in how far the model can be pushed as a tool for communicating architectural ideas. The models were made over a five year period in Piercy&Co's London studio by the architectural team, between and around projects.
Each super model is based on a building by Piercy&Co - some built, some unbuilt - and abstracted to capture the kernel of the idea behind the building. The ‘coming alive’ of the models through film, sound and movement plays into the mysterious allure of objects with a miniature life of their own - the dolls house, the cuckoo clock, the model railway. The evocation of delight is intentionally egalitarian - an exploration of a mode of architectural communication that is ageless and universal. Supermodels seek to reconnect digital and physical worlds through a childlike sense of wonder and unfiltered joy.
[piercyandco.com]