George Fiorini was born in Rome in 1979, and has achieved a diploma in Arts and specialized in hype graphics, web planning, image solutions, industrial systems, editorial pre-printing for production and can be considered as an expert in visual arts. Painter and sculptor, has achieved bachelor’s degree in Art (Painting) with the hightest marks and honor to publish his final thesis, from Gianfranco Notargiacomo’s school of painting in the Academy of Fine Arts of Rome, where George became one of the most considerable elements.

Back in 2003, he invented a new concept for the paper attached on burlap, the "3P: Poster Plastic Paper", a techique that makes the paper plastic, glossy and water-proof, like a manifesto. The 3P will become his favorite tech. In the 2005 he built-up the "Pop Toys", plastic sculptures similar to die-cast models, made of plastic and resin. With the "Pop Toys", George had his first solo exhibition at "The Blue Door Gallery".

Expert in advanced commercial solutions, manages several high level websites among which his own georgefiorini.eu, containing the preview of his artworks - and strawberry-studios.eu, written in english containing the collection of his works and graphic projects.

In 2006 has founded, with friends from the Academy, the newest Gruppo Romano.