ChinaVine is a collaboration between the Cultural Heritage Alliance (CHA) at the University of Central Florida (UCF) and the Center for Community Arts and Cultural Policy (CCACP) at the University of Oregon (UO). At this time the principle collaborators in China are the Folk Art Institute (FAI) at Shandong University of Art and Design (SUAD) in Jinan, and Beijing Normal University in Beijing.

ChinaVine's mission is to educate English-speaking children, youth, and adults about the material and intangible culture of China. Our first efforts focus on Shandong Province and Beijing. The primary means though which the mission is achieved is through this interactive website, conceptualized by representatives from CHA (students and faculty coming from various UCF departments), CCACP, and FAI.