Nothing defines your consumers’ preferences and priorities better than what they buy and what they own. OwnerIQ is uniquely positioned to capitalize on this simple fact. Everything we do enables advertisers, manufacturers, and retailers to more precisely target their online message based on what consumers own... Ownership Targeting.

* Retailers can target researchers after they leave their site;

* Brand advertisers can find consumers with specific behaviors and lifestyles based on the products they own.

* Manufacturers can identify users of support areas of their site and up-sell the latest product in that range as the user leaves the site and travels the web.

* Everyone can track consumers across the entire ownership spectrum, from "intenders" looking to buy to long-term owners that have owned a product for years.

The secret to Ownership Targeting is in the analytics. With hundreds of millions of ownership signals collected over 2+ years from over 25 million consumers, OwnerIQ is able to identify key characteristics of products and product owners that provide valuable information about consumer propensity and preference. Coupled with detailed campaign analytics and optimization techniques, these ownership characteristics enable behavioral targeting with incredible accuracy. OwnerIQ has the unique ability to identify the appropriate Ownership Signals that are most likely to support the goals of a campaign, and then target consumers with those Ownership Signals across the web.

For more information, visit www.owneriq.com or watch a movie on how ownership targeting can work for retailers and manufacturers retargeting movie