Creative Director
Ron Coalson
Philadelphia/New York
I am a Creative Director with 14 years of experience producing campaigns for brands across the global client spectrum. Specializing in concepts and strategy, I have designed captivating projects within all channels including B2C, B2B and healthcare environments. I am able to motivate and inspire creative and account management teams to deliver the highest quality products under tight deadlines.
Clients: IKEA, Microsoft, Comcast, Adidas, ESPN, Burger King, Xerox, MTV, Spike TV, Comedy Central, Logo, VH1, Pilot Pen, Lens Crafters, Tria Beauty, Allergan UK, Cabrini College, Gay, Mitten, and Checker, Lens Crafters, NBC, FOX, Graham Company, Children's Hospital of Philadelphia and Bryn Mawr Bank
About Me
Ronald Coalson Jr. traded the fetal life for the real life in January 1976, at a hospital in Camden, New Jersey. His young parents embraced their tiny blond angel, unaware that “Little Ronnie”, as they called him, was not born to walk the beaten path or by the elementary school “student of the month”. While school could never keep his attention for any length of time, he still was able to absorb all the lessons and exercises, which frustrated his teachers to no end.
At the age of 12, Little Ronnie discovered graffiti and his formative years of art training began. Eighteen years have passed since that defining moment and Ron Coalson has never ceased evolving as an artist (or smart-ass, as his exes like to state). From joining the local graffiti crew DNA, “Da Notorious Artists”, to getting kicked out of high school; from earning a BFA in photography, navigating the art scene, and having a go at corporate art; most recently earning his MFA in Design and Technology from Parsons School of Design. Ron Coalson has developed a unique style, fusing a vast arsenal of technical skills with aesthetics and curiosity.
When he isn’t designing dreams, Ron enjoys getting tattooed, skateboarding, and collecting things (kung-fu movies, old video game consoles, icons, records.). As the years passed Ron has received his BFA in photography from the University of the Arts in Philadelphia. During his time in Philadelphia Ron served as an editorial photographer for the Philadelphia City Paper and the Village Voice. Soon after Ron joined and became an active resident of varying artistic community’s including Space 1026. Where he was working on installation projects that consisted of everything from photo light boxes to mural size graffiti prints. Selected projects created have been installed and displayed in various galleries from New York to Washington DC. Soon after, he chose the path of a corporatist’s life and accepted a position designing a digital photo studio for QVC (yes the home shopping network).
Ron’s spent 5 years building elaborate systems that would efficiently sell cheap product to older people. Throughout his time at QVC Ron refined his skills in video production, digital photography, graphic design, web design, web development, flash design, and action scripting. Currently, Ron resides in Brooklyn, New York and when he is not functioning as a Creative Director he teaches at Parson's School of Design as well as University of the Arts. As well as working on his 2012 Triumph Bonneville he also loves to spend time with his best friend. A 12 year-old English Bulldog rescue named George.
- JoinedMarch 2005
- OccupationCreative Director
- HometownCamden
- Emailhello@roncoalson.com
- Websitehttp://roncoalson.com
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