I am the owner of Raflect.com and NeutralExistence.com, as well as an intern architect, industrial designer, freelance web designer, programmer and green design consultant. I created Neutral Existence in the Summer of 2007 in response to the growing concern of global warming and climate change. I developed this site as a way to educate people about the many different ways improve the environment through forward-thinking, high-tech products, and environmentally conscious design. I then started my first product line, Ra-flect Radiant Barrier, after discovering how supper efficient radiant barriers are. I am a firm believer in energy efficiency and green building and The reason I decided to go with a radiant barrier as our flagship product is simply because they are the cheapest most energy efficient modification one can make to an existing home. Radiant barriers work and they work well, and at the low price that we sell them for, the payback in energy savings can be as quick as a year.