Over the past several years, we have evolved into an award-winning, socially responsible, values-based design house. The fire in our belly is to concept, innovate and develop premium products "made for dog, by dog lovers" all the while being fully dedicated to satisfying both you and your best friend's needs.

At Planet Dog, we pride ourselves on being known as the pet industry's leader with proven socially responsible initiatives that bring people and dogs together for fun and mutual support. We "romp the romp" by providing financial resources to those in need, educating consumers about canine-related issues, creating an array of non-toxic and recyclable products, and keeping the tails of "our pack" wagging.

Planet Dog's flagship initiative is the Planet Dog Foundation. The Foundation, whose philanthropic mission is to promote and celebrate programs that enable dogs to serve and support their best friends, receives 2% of every Planet Dog purchase. These vital funds, augmented by individual financial contributions and a growing endowment, are donated back to non-profit canine service programs nation-wide. In 2006 alone, PDF donated more than $100,000 in cash and product donations.

Our internal mantra of "think globally, act doggedly," keeps us focused on the higher cause of why we entered this industry... wagging, drooling, sniffing, snuggling, howling, romping dogs.