Sandro Groganz is the Head of Marketing at Magnolia, creator of the open web content management system Magnolia CMS. He is an expert in the field of marketing open-source products. He co-founded Age of Peers, a global communications agency for organizations in Open Source. He served as Vice President of Marketing at Mindquarry, an open source startup financed by Hasso Plattner Ventures, and Vice President of Communication at eZ Systems, the creator of the open source content management system eZ Publish. Find his Weblog at sandro.groganz.com/weblog or follow @ordnas on Twitter.