Insight China is a unique inter-disciplinary international business project of the University of Applied Sciences and Arts (FHNW) Northwestern Switzerland, organized by students of International Management and Business Administration Bachelor degree program for final-year students from the Schools of Business, Engineering, Applied Psychology, Social Work and Life Sciences.

The main purpose of this project is to prepare final-year students in doing business in China. Moreover, the project should foster intercultural exchange as well as helping students to build up a professional network in China.