Founded in 1983 by Mr Graeme Wiser, Fleurtations started off as a straight forward florist business selling plants and flowers. Over the years many more products were added, the biggest of which being Jellycat soft toys. In 2006 the first website was started with a hand full of products, this has now developed into a 2,500+ page site selling over 6,000 items to distant locations on the planet including Afghanistan, Singapore, New Zealand and the USA. Today the aim is to further develop the website and continue to add interesting quality items. Because the web is the answer to future marketing generations, it has been an absolute necessity to develop this side of the business, we could not, however, have foreseen just how challenging but equally just how rewarding this approach would be.