An experienced import coordinator and product developer, Dan Mitchell is passionate about the products that he has introduced to the marketplace.

With over five years of experience in purchasing, product development and brand building, Dan has a love for great design, a drive to succeed and a passion for finding the best that the world has to offer.

Attention to detail, a keen eye for style & good design, a lot of hard work & motivation have guided Dan as he's worked with two of Manitoba's premier home improvement retailers to develop and grow their import division into a successful multi-million dollar operation.

Specialties:

-Sourcing of top factories capable of producing and developing products suitable for Canadian retail market

-Private label development; working with graphic design teams & senior management to create branding identities that tie together import product and tell a story

-Keen eye for style and passion for achieving a coveted 'look for less' has helped when working with vendors to achieve desired cost pricing and knowing where to spend extra money, and where to trim product costs

-Out of the box approach to design, product assortments and advertising