THE COCA-COLA ART GALLERY is a collection of images that has been designed by leading artists and designers. They have all depicted their own interpretation of ‘The Coke Side of Life’ philosophy.

The work of the artists reflects various styles, personalities and cultures, and all designs have one thing in common: they are colourful explosions of energy, optimism and happiness.

Throughout its 120-year history, advertising and communication has played a vital role in shaping ‘Coca-Cola’ into an iconic, cultural and timeless brand. Over the years, ‘Coca-Cola’ has continually challenged artists and agencies to create innovative refreshing images.

The diverse backgrounds of the contributing artists and designers, has resulted in a range of images that reflect different cultures and societies. By combining the iconic original glass bottle image with up-to-date illustration techniques and styles, the artists have given rise to a progressive style of visual expression.

‘Coca-Cola’ has always had a strong artistic heritage having been famously interpreted by artists such as Haddon Sundblom, Norman Rockwell and Andy Warhol who have all reflected the social and cultural attitudes of the time.

ROCKANDROLL AGENCY is a full-cycle communication agency offering marketing services, strategic development and art direction. RockAndRoll Agency was founded in 2003 by Jean-Philippe Noterman and Wouter De Coster. Jean-Philippe studied philosophy/anthropology, Wouter has a background as fashion designer. Before starting RockAndRoll Agency, they worked already together for 5 years in the publishing and communication business.

RockAndRoll Agency has worked for clients as various as The Coca-Cola Group, Nokia, Levi’s, Tommy Hilfiger, Schott NY, Motorola, Hugo Boss Fragrances…

RockAndRoll Agency is dedicated to the production of visual identity design, graphic animation and websites. As art buyers and curators, RRA is always looking for artists with strong ideas and an individual voice.