Amadou M. Sall (Amsall) often says his middle name is “The Cross-cultural Connector“, and that is exactly what he is and what he does: he helps people from different cultures connect and communicate. He has been doing this as a Translator (30+ year experience), as a Cross-cultural Communication Strategist (Coaching and Consulting, helping companies communicate with their foreign and overseas markets and audiences), and finally as a Tour Operator business owner, with people from totally different cultural backgrounds really meeting in person, connecting, conversing, relating, and communicating.

For quite a long time, Amadou M. Sall has nurtured what he calls “this crazy project, my pet project”. It’s a Two-pronged Projet: First, lift his hometown, St-Louis, Senegal, out of (almost) “Terra Incognita” status to one of the World’s Top 10 Travel Destinations, and Secondly, hold the World’s Coolest Social Media Summit (WCSMS), an Annual Event, in Saint-Louis, Senegal (This will be placed at the very heart of the World’s Social Media Events Annual Calendar, rubbing shoulders with greats like SMWF, SXSW, SMOC, SMOS, SOBCon, LeWeb, ARS, CSMS….)

Are you going to help him with this Project?

… And this is what he also has to say regarding this “Crazy Project”: “As you can see, I have deliberately decided to step on ‘the less traveled road’. This is a personal project and I am dead set on fulfilling it, whatever happens. I urge you to come on board so that in a few years time you will be able to say: ‘I was there when it all started’.

Are you going to help me with this Project?

I’m sure with friends like you, everything is possible (or if you prefer, ‘nothing is impossible’ :-) ”