I am MBA ( Marketing ) from Institute of Management, Bbubaneswar and PG Diploma in Journalism from Bhratiya Vidya Bhawan , New Delhi. I am a journalist from Bhubaneswar and currently, settled in Mumbai since July 2004. As a journalist, I was working with print media like KURUKSHETRA, SAMBAD and TV Channels like OTV, DD News programme like ORISSA TODAY . For a brief period, I was working as a regular contributor to Orissa page of TIMES OF INDIA ( Orissa page in Bhubaneswar ) .I had also worked with BAG Films as its reporter when it had contract with STAR NEWS as its news agency. Many must have still remembered my reports on Star News’s ‘Mera Gaon Mera Desh’ programme. During my journalistic days, I have produced 5 documentary films. As a journalist my life was quite eventful. In Mumbai , I had a brief association with Greenpaece. With Greenpeace , I had organized my first press conference at Paradip Port in Orissa successfully in 2004 when legendary ship Rainbow Warrior visited east coast. Greenpeace’s Rainbow Warrior is my PRChatsali. In my life , for the first time , I have distributed press handout to my Oriya media colleagues in Paradip. My first lesson in Rainbow Warrior Paradip press conference was ‘ provide a press release in vernacular language if the journalist is from vernacular media’. I am still remembering how a journalist friend of mine from ETV-Oriya was waiting half an hour for Oriya language press release when he heard that I am also having Oriya along with English. Later I had got opportunity to work ( change my life ?) with Bamboo Studio of Industrial Design Centre(IDC) in IITBombay as a consultant to incubate a company AG Bambustyle Pvt Ltd to take its design to market under SINE-IITB. My days in IITBombay campus has changed me a lot where I bapitised myself to technologies. I have remembered of spending nights after nights in IDC where a Phd scholar Sachin Datt was teaching me how to design a web page. I fondly remember one of his assignment of studying home page designs of 100 websites what taught me to see a home page is nothing, but one or more combinations of tables.

Currently, I work as Content & PR Head of Belifal Innovations and Technologies Pvt Ltd which owns 9 active e-commerce portal including www.kumaar.com, www.cell-phone-jammer.com, www.jammer.in . I re-invented the ‘world of words’ when my current MD Mr Kumaar Thakkar ( whom I treat my PRguru) introduced me to the teachings of his Dr Pankaj Naram who has invented a proprietary formula called ‘magic trust of word ‘ or mumrma word.

I work in the PR domain of traditional media like print, TV and events , new media like online media , SEO,SEM and emerging technologies like mobile media & SMS. I spend 18 hours a day in learning PR and communication….I have a team of SEO, web designers and freelance consultants.

Each day is a day of learning ….

In Mumbai, my social life revolves around IITBombay campus and Bar CampMumbai .

My mobile number is 9833181107 email id : loknathmumbai@yahoo.com My other bog on SEO is www.prbhai.wordpress.com .