About the Company

 

One of the largest independent tech-focused communications agencies in Singapore, XPR is a specialist in consumer/lifestyle and enterprise technology public relations and digital communications, and comprises well-established and veteran practitioners in the local marketing communications landscape. Unique to XPR is a team of professionals with proven, award-winning expertise in mainstream PR and next-generation media that can deliver integrated communication campaigns targeting traditional media, bloggers, online and virtual communities, virtual worlds and social media networks.

 

This provides a unique advantage to XPR clients in the effective reach of key media audiences, while establishing a firm foothold in next-generation, user-generated content channels.

 

XPR is co-founded and led by technology PR veteran Karen Ho, who most recently managed the Singapore and Asia-Pacific technology practice group for global agency Fleishman-Hillard. She is joined by Gavin Foo, who will head the agency’s integrated digital communications offerings, and Adrian Lee, who takes charge of enterprise technology and corporate communications. Their combined client experience includes global brands like Motorola, Intel, Sony, LG Electronics, Philips, Palm, Maxtor, Avaya and Tata Consulting Services.

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