Sheji Kazmi carries loads of experience of heading creative teams for leading Ad Agencies, with a rich background of working with national and multi-national clients. A born artist by nature, he experienced and carries out quite a number of art forms like Painting, Sculpture, Sketching with Pen & Ink, Pencil and Charcoal. But when it comes to Computer Graphics, Sheji knows how to tame his RAM-HUNGRY beasts. Since he is also skilled at manual talent, it is a matter of moments for him to convert his thoughts and visuals on paper or else on a computer screen. Manual talent helped Sheji a great deal to explore PS tremendous image editing capabilities. Working with layers and channels on any complex image or project is a matter of ease. Adobe Illustrator is geared towards making complex illustrations with ease and for producing camera ready artwork. Sheji uses this software basically as a drawing sheet for scribbling purpose which later turns into a precisely planned set for any channel, or an artwork. He is the master of his trade to conceptually develop anything from Corporate Identity Solutions to the designing of a shopping bag. Inspiration from Urdu and Arabic Calligraphy forced him to study the basics with conventional; hand crafted pen and ink.

Passion number ONE for him: His associates said that camera lenses are fitted in his eyes; because when he sees any ordinary thing and composes it, it turns out to be extra-ordinary in his conceived frames. May be this was the reason; why he titled his first ever solo show of Photo graphic Exhibition, “MIND FRAMES”. The exhibition was solely sponsored by “DAWN”, the prestigious and the oldest English Daily of country. He has a very strong and creative sense for lighting, for both stills and for video.