The mission of the NATO StratCom Centre of Excellence (COE) is to contribute to the communication processes in order to ensure that the Alliance communicates in an appropriate, timely, accurate and responsive manner on its evolving roles, objectives and missions. The COE will implement its mission by providing comprehensive analyses, timely advice and practical support to the Alliance. It will design programs to advance doctrine development, conduct research and experimentation to find practical solutions to existing challenges and enhance training and education efforts at interoperability.

The COE will operate as a hub for debate and expertise within various StratCom disciplines: Public Diplomacy, Public Affairs, Military Public Affairs, Information Operations and Psychological Operations. It will include professionals from different domains to support policy planning and practice at the strategic and tactical levels alike. In its work the COE will emphasise inclusiveness and utilize virtual networks to leverage existing and desired national communications capacity.

The NATO StratCom COE will aim to become a single venue dedicated to furthering a common understanding of StratCom within NATO and promoting the development of NATO StratCom capacity.

The Centre will contribute to Smart Defense offering virtual platform for cooperation, innovative solutions, resource and expertise sharing.